Description:
Eternal Life Elixir is a bold, probiotic energy drink brand made with fruit juice, sparkling water, and probiotics. With a quirky, rebellious voice and a strong mission to fight human trafficking, the brand positions itself as “definitely not a cult”, but rather a movement. Their brand makes a parody of several conspiracy theories.
My Role:
My role included designing social media content, editing videos, creating ad creatives, and contributing to the brand’s visual identity. I focused on producing bold, playful, and high-impact visuals and videos that aligned with their mission-driven, offbeat tone while helping build awareness and engagement across digital platforms.
